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We were commissioned by Sid Lee to create an ad for IGA's Revelations line.
To craft a captivating Christmas gathering, no detail has been overlooked: a cozy ambiance, a generously laid dining table brimming with delectable dishes, abundant decorations, and most importantly, a diverse array of characters, all elegantly dressed for the occasion.
The decor had to be that of a warm, chic chalet, lively and well-decorated for Christmas festivities.
We've crafted a dinner table in the spirit of the holiday season.
A table plan is drawn up beforehand in design.
Various decoration options, presented in pre-production.
All food plates are sculpted in zBrush to achieve a high level of detail and realism.
Guylaine's character, who claims to cook everything herself, hides the packaging by creating origami from Revelations product boxes.
Part of the storyboard is pushed to clearly define the origami creation stages.
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